business plan

Question 1
From
http://www.bplans.com/sample_business_plans.php, what is the name of the
business plan that you chose to evaluate?
Answer for Question 1
Question 2
What is the URL for your chosen plan?
(for example
http://www.bplans.com/software_publisher_business_plan/executive_summary_fc.php#.UR5i8aVfB8E)
Answer for Question 2
Question 3
Please evaluate the completeness of
the company summary. Your evaluation of the company summary should discuss the
mission and describe the types of products or services offered by the company.
(One paragraph response)
Answer for Question 3
Question 4
Please evaluate the product
description. The features and functions of the product should be clearly
described. A discussion of the differentiating factors from competitors as well
as prices should be included. (One paragraph response)
Answer for Question 4
Question 5
Please evaluate the market
segmentation. Define the target market segments in detail to include a numeric
market size and a discussion of market trends. (One paragraph response)
Answer for Question 5
Question 6
Please evaluate the industry
analysis. Discuss the current state of the industry and assess the future of
the industry using quantifiable terms. (One paragraph response)
Answer for Question 6
Question 7
Please evaluate the marketing
strategy. Discuss the distribution strategy and describe the marketing
programs. Include the position statement, if any. Assess if the pricing
strategy is logical. (One paragraph response)
Answer for Question 7
Question 8
Please evaluate the sales strategy.
Assess how the sales strategy aligns with the target market segments. Include
any sales goals and timelines. (One paragraph response)
Answer for Question 8
Question 9
Please evaluate the management
summary. Assess if the management team is well constituted and if there are any
management team gaps. Discuss the personnel plan. (One paragraph response)
Answer for Question 9
Question 10
Please evaluate the financial plan.
Discuss the key expenses, expected sources of funding, and the revenues plans
and forecasts. Define the amount of funding needed to launch the company. (One
paragraph response)
Answer for Question 10
Question 11
If you were an investor, would you invest in this plan?
Why or why not? Your response should be logical and clearly express your point
of view. (One to two paragraph response)

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