Define the overarching goals of your pop-up

Students will be assigned a role in their group (Store Operations, Retail/Customer Experience, Merchandising, and Marketing) and work collaboratively to understand new and innovative retail needs. MY ROLE IS STORE OPERATIONS.
➞ (i) Written Report (Word format), double-spaced.
Research as a group and produce an assessment for executing a successful Pop-Up activation:
Define the overarching goals of your pop-up
Identify a minimum of 2 specific challenges/opportunities you are responding to (e.g., to tap into an opportunity or to make the world better) through your pop-up concept (the white space): social, political, economic, environmental.

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